Basel: A Modern E-commerce Theme

Theme Name BASEL
Type AJAX Responsive
Purpose E-commerce Websites
Page Builder Drag & Drop
Sliders Premium
Shopify Support Yes
Screen Resolution Any
Shop Types Cloth, Electronics, Furniture
Header Variations Many
Customization Colors, Backgrounds
AJAX Shop Complete
AJAX Search Full Screen
Color Swatches Size, Color
360° View Yes
Quick View Yes
Demo Layouts 30
Popular Demos Default, Furniture, Wine
Color Schemes Primary, Alternative
Wish List App Yes
Google Fonts Large Number
Code Quality Well Organized
Demo Installation One Click
RTL Support Yes
Dark Version Yes
Free Updates Yes
Responsive 100%
Support 24/7
Cross Browser Firefox, Chrome
Layouts Wide, Boxed
Sidebar Layouts Left, Right
Headers Types 6
Footer Layouts 10+
Blog Styles 4
Portfolio Styles 7
Product Columns 2, 3, 4, 6
Product Hover Effects 4
Single Product Layouts 3
Typography Custom
Unlimited Colors Yes
Social Buttons Yes
Instagram Widget Yes
Twitter Widget Slider, List
Custom Sidebars Yes
Page Headings Images
Mobile Navigation Side
Import Feature One Click
Google Rich Snippet Yes
Code Optimization Better Speed

Basel is an efficient theme designed to make contemporary and powerful e-commerce websites. It has a variety of features that makes it the best choice for any kind of online shop, be it clothing or electronics or furniture or accessories or flowers even.

Easy to Use Design

User friendliness is Basel’s main feature. On the other hand, its drag and drop page builder allows even those who are not tech savvy to create a website layout they desire. In addition, there are many theme settings and options so you can get your site customized with regards to your brand’s aesthetics.

Responsive and Adaptable

The good thing about Basel is that it responds well on different screens. This means that your website can be accessed easily and attractive despite the device used in viewing as this theme can fit into any screen resolution whether desktop, tablet or smartphone. Due to its versatility, e-commerce shops of various kinds will find it useful.

Variety of Customization Options

A lot of customization options are available with Basel. Users may choose between different header layouts, color schemes as well as background settings. The variant has also numerous icon styles, top bar layouts and content customization selections enabling you to have a unique and engaging online store.

AJAX Features

Basel’s AJAX features enhance user experience significantly. For instance when users are doing searches on the shop page the AJAX shop makes sure that loading happens seamlessly during filtration processes , pagination among others . This functionality ensures that customers can quickly find and view products without long loading times.

Extra Functionalities

Some additional capabilities included in Basel aim at boosting customer satisfaction and increasing sales:

-AJAX search offers full screen search functionality.

-Color swatches make it easy for customers to see different colours and sizes.

-360-degree product view lets customers see products from all angles.

-Quick shop options let customers take quicker purchase decisions.

-The quick view function increases repeat buyers by lightning fast product view.

Different Demo Layouts

Basel contains thirty demo layouts such as furniture, wine, fashion, electronics and so on. These demos can be installed easily with just one click to help you start your online shop quickly. More demos are expected in the future, which will provide even more variety and innovation.

Additional Benefits

Apart from that, Basel has several supplementary benefits that make it stand out from other themes. It has a wide range of color schemes; wish list app for sales increase; Google fonts for custom typography are available; and it is coded properly and neatly. With these features, your website looks professional and operates smoothly.

Comprehensive Features

Basel is full of features that make it a strong e-commerce website choice:

-Shopify support and free updates

-Translation ready with RTL support

-Mega menus with multiple layout options

-Advanced theme’s options powered by Redux Framework.

-Google rich snippets integration for better SEO

To recapitulate, Basel is an adaptable and powerful theme that equips you with everything needed to build a successful e-commerce website. Its large-scale customization possibilities combined with its responsiveness design as well as AJAX functionality would make it an ideal option for any online store whatsoever.

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Thoughts on “Basel: A Modern E-commerce Theme”

  1. We recently purchased the Basel theme and updated our entire website to this new theme. However, we realized that we couldn’t access our apps on Shopify and reached out to the support promised with this theme. After five days of reaching out, they finally responded, only to inform us that the Basel theme is not compatible with Shopify 2.0! This is confusing since all the supporting documents on their site claim it is Shopify 2.0 ready. We were also advised, “you can not enable embedding app in the theme. You need to ask app support if their app supports Shopify 1.0 or not. You might need to add some embed code in the theme. Please contact app support for assistance.” Where is the support in this? We still haven’t received a follow-up. Why would we update our entire site to a theme that doesn’t support our apps, only to be told to seek support elsewhere? We want to move forward, not backward.

    I have reached out and no one has responded in a week. Can’t install the demo and I need help and guide. I have watched the videos but Online 2.0 looks different. If y’all can’t help, I need a refund.

    Reply
  2. No puedo instalar los Demos como lo muestran en la documentación y no puedo comunicarme con ellos. No carga bien la pagina de documentacion.

    Mie Tran is very nice and helpful. I really confused about code. She is very patient and answers me in 1 day. Thank you very much!

    I bought it 5 days ago and unfortunately it does not work for me. Creating a ticket for support gives me an error out. Support response by email comes after 24 hours. If you resort to a template, then you have a situation where it must go quickly. Unfortunately in this case it is not fast enough for us.

    Very prompt and courteous service, Mie Tran solved my problem because Basel theme is not suitable for Shopify 2.0 version.

    Edited rating: Earlier I had given 1 star owing to reduced options for different sections than the lower version. But customer support promptly and quickly resolved my issues. Kudos to support for resolving all my issues in a short span of time.

    Reply
  3. Support responded to our problem within one hour! Theme is fantastic. Customer service is the best. They are very prompt in replying to enquiries with clear instructions. Very useful and powerful Shopify theme! They solved all of my problems. Theme was a bit confusing to get used to at first but eventually with the use of their WIKI page and the exceptional support from the support team, I rate this theme 5 stars. So far they’ve been top notch!

    Reply
  4. I purchased Basel theme after searching through many themes out there on the internet and I am very happy with my decision. The theme offers great looks and functionality out of the box and it was fairly easy to customize most part of the elements. The customer service answered any questions I had in a timely manner and helped me with coding CSS to get the result I wanted. Since I am new to Shopify itself, I was worried to purchase a theme from a third-party, but it works without issue and offers much more functions as an e-commerce theme. If someone wants to see how the website looks, here is the link. It is still developing and it is in Japanese. https://clips-surf.myshopify.com/

    Great product and the service I received was wonderful. They are quick to respond and help out. Excellent features, and excellent customer support.

    Reply
  5. I have been using this theme for about 2 years now and it is probably the best Shopify theme available. With plenty of features, great design, and very robust. The customer service team has helped with any tweaks I have needed and made the whole process very easy. Definitely recommend this theme to beginners or advanced Shopify users looking for a well-designed theme.

    We could design a really nice shop in a short time and the customer support has always been super helpful, answering any question we had really fast.

    Basel is a beautiful and multifunctional theme, and the customer support is outstanding. I’ve used this theme on multiple websites.

    This theme is fantastic and has a load of features to choose from. Highly customizable and the few things I needed help with were easy with their great customer support. Definitely will get another theme from them again on my next website!

    Reply
  6. I’m a Shopify developer & partner. I love using Basel, it is a very flexible theme well designed and documented. Support is also quite fast and efficient. I’m just about to purchase another licence for another client.

    The support is amazing and reliable! I started having missing function issue after Shopify updated their system but the team just solved the issue right away so I can keep moving forward. I’m very impressed.

    Sarah is a very helpful person. She has a quick turnaround time with her responses. I was worried there would be difficulties getting precise answers, but all of those worries have vanished.

    Great support and great product. Highly configurable and definitely worth the price! Highly recommended.

    I really like the design of the theme. Support is also very nice. Communications is never an issue. Thank you so much for your great support.

    Reply
  7. Excellent service! Fast responses and thinking along, would definitely recommend it!

    I’m used to designing in Word Press Elementor; this is not as smooth to me because you control most of the entire site from a side window as opposed to only controlling elements on the present page by clicking on them. The side menu options are a little overwhelming because of this. However, Basel is super customizable, comes with many preloaded features that are great for ecommerce, and has great customer service that will give you step-by-step instructions with images or just fix it for you. The drawback for me is we’re in very different time zones. Hint: Design in Basel at 90% zoom in Chrome. This enables you to have 2 side windows rather than 1 overcrowded one.

    Always giving that rating for Customer Support. They are really helpful and respond in a good time frame.

    Since five days trying to connect with the developer for support, sending plenty of emails with no answer. Waste of money; it was a terrible experience. I have my web developer trying to reach the product developer and still no response. Shame, unfortunately.

    Really like this theme! Features are great. Also, the customer support is proactive and helpful.

    Reply
  8. Customer support for Basel is great! Over the past 2 years since we started using Basel, their team has always been able to resolve any problem that we have had on our site. Just this past weekend I had a coding issue with a custom page, and Kate resolved the problem first thing on Monday morning in just about an hour. Excellent support to address any particularities you might run into when customizing the Basel theme!

    Sarah and the team are simply amazing. They are like having an in-house tech team. The theme itself is very good but the back office support is unbelievable. We have asked for endless fixes and customizations and they always come back with solutions. I could not recommend them more. They are simply fantastic to work with. Many thanks guys.

    The theme is great especially with catalog mode that not many other themes come with. Customer support has been top notch and very quick to address my questions. Keep the good job!

    The theme has a lot of options which is wonderful but it may take some time to learn where all the settings are and how to use them. The support team quickly helped me find a feature I had spent hours looking for. They answered my support ticket quickly and answered all of my questions until it was resolved. I have purchased numerous Shopify themes; so far, this is my favorite. Each demo has an attractive layout and once you get a feel for the customization options, it is very nice to work with.

    Reply

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